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Runners with Attitude

The Willpower Circle

The Willpower Circle is a place for runners with attitude — those who don’t fit in. We run on our own terms, dress how we feel, and speak our own tongue. Here we are kindred souls, united by the sport that gives us so much in return. For we are runners.

The New WhatsApp Community

The Circle is bilingual (English & German), open and inclusive, and structured into these groups:

Run Talk

Run Talk is your go-to space for everything running. Share tips, ask questions, celebrate and inspire.

Off Course

The Off Course Group is an off-topic space for everyone. Honest conversations, random thoughts, never-before asked questions and everything else that’s not running related.

Inside WP

We love hearing your feedback and ideas! In return, we share exclusive behind-the-scenes insights, new collection concepts, product development previews, and our vision for Willpower in the upcoming years.

Why Join WhatsApp?

  • Directly connect with like-minded misfit runners worldwide
  • Get exclusive first looks at drops & behind-the-scenes updates
  • Special Welcome Gift: €10 off your next order (code only inside WhatsApp Community)

Why Join Strava?

  • Share miles, routes, ideas, and attitude with other Circle Members
  • Celebrate running for what it really is, without ego and without compromise
  • Stay engaged by the circle's energy and spirit
  • Be the first to know about new releases and special offers