ALL PRODUCTS

WHAT

Take a stand against racism and discrimination with this high end blended t-shirt suitable for running and hanging out alike. Dark grey shirt with white "Run Down Racism" pocket print on front and state of the art Willpower hem tag. A simple, great shirt with a meaning.

HOW

This is our fully sustainable and fair traded Salvage textile, made from 40% recycled organic cotton and 60% recycled bottles (Polyester). GOTS and Fairwear certified to meet the highest environmental and social standards in the textile industry. It's also certified vegan.

WHY

Willpower takes a clear stand against racism and discrimination. Running is to unite people, not to disconnect or isolate them. We have zero tolerance for any form of ignorant, judgemental or violent behaviour based on someones colour, language or origin. Racism is an ulterior threat. We choose to speak out and we hope you are with us.

SIZING

Available in sizes XS - XXL, made to fit all genders. Male model is 1.86 and wears unisex size M (medium).

WHAT

No Heart No Glory. Let it sink. Old school design printed 1-sided on a premium quality, black unisex athleisure t-shirt. Small pocket print on front, that's all.

HOW

This is our fully sustainable and fair traded Salvage textile, made from 60% recycled pre-consumer cotton (organically grown) and 40% recycled post-consumer polyester. Fairwear and GOTS certified. Also 100% vegan (Peta approved). This shirt is unisex and will serve you for a long time.

WHY

It takes guts to be a runner. You are exposed to your fears and weaknesses on a daily basis. You have to overcome bitter setbacks and deal with self-doubt and physical boundaries. Everything you win, is hard earned. Whereas loss happens in the blink of an eye. After all it’s not your legs that let you thrive. It’s your heart and nothing but your heart.

SIZING

Male model is 1.78 and wears medium (M). Female model 1.65 and wears x-small (XS). This shirt turns out a bit bigger. If you are caught up between two sizes, you might wanna take the smaller one. 

WHAT

This is the "old school". Supreme quality trucker cap, but with a thick foam sponge backing on the front panel. Available with a white front panel or a black front panel. Comes along with our "RuN" mini patch, that you love so much and a wonderful "Willpower" embroidery on the backside. A simply perfect cap.

HOW

OSFA trucker foam mesh cap with matching plastic snap. Hard buckram and a matching undervisor. 6mm sponge backing. Made of 60% Cotton and 40% Polyester. Comfortable to carry and highly breathable due to mesh and snap on the back.  

WHY

This is probably the most old school cap you can get. A classic trucker mesh cap like back in the days. Run, chill and party with this hat. All day long and all through the night.

WHAT

Back on the asphalt with the 2020 edition of Street Justice garment. No matter what happens, hold your ground. Special "Straight Edge" Edition available for the few and the proud.

HOW

This is our fully sustainable and fair traded Salvage textile, made from 60% recycled pre-consumer cotton (organically grown) and 40% recycled post-consumer polyester. Fairwear and GOTS certified. This shirt is unisex and it will last for almost a lifetime.

WHY

„Hold your ground“ is about not letting anyone impair your passion for street racing. You might not be the fastest. You might not win. But your intentions are sincere and your spirit is untainted.

SIZING

Straight Edge model is 1.78 and wears medium (M). Non-Straight Edge model is 1.82 and wears medium (M) as well.

WHAT

Our legendary "Run Proud" motive on our equally infamous Salvage / Athleisure textile. You can wear this shirt for sports AND leisure activity. White Willpower logo pocket print on front, large and bold white "Willpower - Run Proud" back print. All on a pitch black unisex t-shirt. Perfect fit and highest quality, fair and eco-friendly textile.

HOW

This is our brand new, fully sustainable and fair traded Salvage textile, made from  60% recycled pre-consumer cotton (organically grown) and 40% recycled post-consumer polyester. Fairwear and GOTS certified. This shirt is unisex and vegan.

WHY

"Run Proud" is our counterstatement against everyone, who claims running is not as cool as other sports. Be proud of your passion, be bold about being a runner, never back down.

SIZING

Male model is 1.80 and wears medium (M). Female model is 1.65 and wears x-small (XS). This shirt turns out a bit bigger. You might wanna take a smaller size.

WHAT

Winter is back and so is our beanie. This time we made a nice Sailor-Style cotton beanie for you. Available in 2 colors.

HOW

Beanie hat made from 100% organic cotton. Double layer knit, lightweight and breathable. Comfortable unisex, osfa fit. Looks great on women and men alike.

WHY

Cold days, dark nights. Running people run.

We updated our urgent "Run Down Racism" patch with a new feature: it's bigger.

Take a stand against racism and discrimination with this wonderful 10cm embroidered patch. It has a thick yarn border will upgrade your jacket, shirt, backpack or running vest. It can easily be sewed or ironed (it has a "sticky" back) to any textile. 

Willpower takes a clear stand against racism and discrimination. Running is to unite people, not to disconnect or isolate them. We have zero tolerance for any form of ignorant or judgemental behaviour based on someones colour. Racism is an ulterior threat. We choose to speak out and we hope you are with us.

For the love of patches: Add any 3 patches to your shopping cart and one will be automatically free of charge!

WHAT

Weather is full of surprises but there's zero excuses for not running. This ultra comfortable unisex racing longsleeve, will do an excellent sweat and heat management for you. We added this essential item to our CLASSICS collection. Simply a small Willpower mini logo on front. As classic as it gets.

HOW

WHY

Nobody's got style like us.

SIZING

Male model is 1.80 and wears medium (M). Also available as women's cut.

WHAT

A straight up casual outdoor jacket to fight "THE COLD". Small but delightful Willpower embroidery on the chest. This rugged outdoor jacket is of superior quality and made to last a lifetime.

HOW

Both, the shell and the lining are made from 100% polyester. The padding feels down-like, but is 100% cruelty free polyester. No animals were harmed in making this jacket. The jacket has a detachable hood and 3 exterior pockets (two on the sides, one on the chest) with zippers and 2 interior pockets. It also features an earphone loop in the neck. Oh, and it's warm and comfortable as hell!  

WHY

This casual padded jacket is called "THE COLD" for a reason. It will get you through dark winter nights and keep you warm after and before your run.

SIZING

Male model is 1.82 and wears medium (M). Female model is 1.74 and wears small (S).

WHAT

One hell of a racing shirt. Large "Run Till Death" front print in grey and white. Willpower hem tag. Alpha plus style.

HOW

This 100% polyester functional racing shirt is lightweight and has as relaxed fit with excellent wickability. Moisture is transported away and the shirt drys quickly. It is simple and basic. How we love it.

WHY

"Run Till Death" means to stay healthy and active until the day you die. It's about taking care of your body, nurturing your soul and strike a new path when feeling lost.

SIZING

Our male model is 1.82 cm and wears size Medium (M). Our female model is 1.74 and wears size Small (S). This t-shirt is unisex.

WHAT

Running is like life and life is like running. White "Willpower" pocket print on front and large "Running Giveth - Running Taketh Away" print on back. Well known and truly reliable Salvage Athleisure Textile.

HOW

This is our fully sustainable and fair traded Salvage textile, made from 60% recycled pre-consumer cotton (organically grown) and 40% recycled post-consumer polyester. Fairwear and GOTS certified. This shirt is unisex and everybody loves it for a good reason.

WHY

Running will make you feel strong and youthful just to break your mind, heart and body in the blink of an eye. Running will give you faith and self-confidence just to strip you down to outright nothing next. It will encourage you to dream big and arise to strength and endurance far beyond anything you ever thought possible. And then it will let you down, leaving you in self-doubt and fear.

SIZING

Model is 1.82 and wears small (S). This shirt turns out a bit bigger. If you are caught up between two sizes, you might wanna take the smaller one.  Also available for women.