Willpower Running

WHAT

This highly visual "Only The Diehard Remain" Hooded Sweater brings forward our new Prime Category. This is a selection of items which are far above any textile industry standards in ethics, quality and longevity and even above most of our other products. Everyone should own at least one Prime garment. 

HOW

Superior Prime Hoodie made from 85% organic ring-spun combed cotton and 15% recycled polyester. Ultra heavyv 350 gsm. Set-in sleeve, double layered hood in self fabric,round drawcords in matching body colour with metal tipping.Inside herringbone back neck tape, self fabric half moon at back neck and single needle topstitch at neckline and along hood opening. Broad 1x1 rib at sleeve hem and bottom hem. Traditional kangaroo pocket at front. Oekotex 100, GOTS and Fair Wear certified. Also Peta-Approved vegan.

WHY

"But I still believe. Where does this leave me?"

SIZING

Male model is 1.80 cm and wears size M (medium). Female model is 1.64 and wars size XS (x-small). This hoodie is unisex and fits all body shapes.

WHAT

Very forward 90s Classic Design. Probably the most conspicuous Shirt we ever made. Large "Only The Diehard Remain" chest print and even larger photographic back piece. All on a bright red limited cotton t-shirt. Subtle Willpower Logo Print on sleeve. 

HOW

This T-Shirt is made from 100% organic ring-spun combed cotton. It features set-in sleeve, a 1x1 rib at neck collar and an inside back neck tape in self fabric. The sleeve hem and bottom hem come with wide double needle topstitch. Cotton shirts have come a long way since the 90s. This one is the most comfortable you've ever owned. It's Peta-approved vegan, GOTS, Oekotex-100 and Fair Wear certified.

WHY

"We never knew what we had, we never thought that it would end."

SIZING

Male model is 1.80 and proudly wears size M (medium). Female model 1 is 1.74 and wears size XS (x-small). Female model 2 is 1.65 and also wears XS (x-small). She could also wear XXS, but we didn't have that size available for the product photo shooting.

WHAT

Heavy anthracite cotton shirt from our new 90s Collection. Sends out a clear messge to the world. Once a runner...

HOW

This T-Shirt is made from 100% organic ring-spun combed cotton. It features set-in sleeve, a 1x1 rib at neck collar and an inside back neck tape in self fabric. The sleeve hem and bottom hem come with wide double needle topstitch. Cotton shirts have come a long way since the 90s. This one is the most comfortable you've ever owned. It's Peta-approved vegan, GOTS, Oekotex-100 and Fair Wear certified.

WHY

Yes, running is a mass sport. But that does not mean you cannot deeply be in love with it and have a deep, personal relationship. After all it's your run. It's your style. It's your life. Always run proud.

SIZING

Male model is 1.80 cm and wears size M (medium). Female model is 1.74 and wears size x-small (XS). This t-shirt is unisex.

WHAT

Another item from our new Prime category. The quality of this sweater is unparalleled. You won't find a more outstanding textile anywhere. This once in a lifetime product will step in for any other Sweater in our wardrobe.

HOW

Superior Prime Sweater made from 85% organic ring-spun combed cotton and 15% recycled polyester. Ultra heavy 350 gsm. Set-in sleeve, broad 1x1 rib at sleeve hem and bottom hem. Inside herringbone back neck tape, self fabric moon at back neck, single needle topstitch at neck collar. Oekotex 100, GOTS and Fair Wear certified. Also Peta-Approved vegan.

WHY

Yes, running is a mass sport. But that does not mean you cannot deeply be in love with it and have a deep, personal relationship. After all it's your run. It's your style. It's your life. Always run proud.

SIZING

Male model is 1.80 cm and wears size M (medium). Female model is 1.65 and wears size x-small (XS). This sweatshirt is unisex.

WHAT

Flagship of our new 90s Collection. Large "Run Proud - Holding On Strong" chest print, small Willpower Logo Print on the sleeve. Subtle Willpower Logo Print on sleeve. 

HOW

This T-Shirt is made from 100% organic ring-spun combed cotton. It features set-in sleeve, a 1x1 rib at neck collar and an inside back neck tape in self fabric. The sleeve hem and bottom hem come with wide double needle topstitch. Cotton shirts have come a long way since the 90s. This one is the most comfortable you've ever owned. It's Peta-approved vegan, GOTS, Oekotex-100 and Fair Wear certified.

WHY

All the magic in running happens, when it gets hard. Despite all the pain, the exhaustion and the difficulties you may face, there’s only one thing that really matters: Fighting the voice inside your head that tells you to slow down, or to quit. Nothing is more rewarding than sticking through a hard workout or race. Never quit. Because if you do, it becomes a habit. Just never quit.

SIZING

Male model is 1.80 and wears size M (medium). Female model is 1.74 and wears size XS (x-small). This shirt is unisex and has a regular cut.

You trust us, we trust you. Based on this strong bond we are from now on offering the Trust Shirt! It's very simple: You tell us your size, style and color preference and we pick a shirt for you. To compensate the unbearable thrill of this deal, the Trust Shirt will only cost you 24.90€ instead of 34.90€.

Our promise

• Your Trust Shirt is new and hot as hell
• Pay no more than 24.90€
• The Trust Shirt can be added to any order or ordered as single item
• All discount codes also apply to the Trust Shirt

Your promise

• You're willing to take a little risk but won't be disappointed
• Please do not order ten Trust Shirts and return nine of them
• If you're not sure about your size please get in touch with us

About the shirts

Athleisure Shirts are made from a textile blend of 60% organic cotton and 40% recycled polyester. They combine the best of two worlds, because they are comfortable and soft like a casual cotton shirt, but als have a great breathability and dry quickly like a sports textile. You can literally wear them all the time. 

Racing Shirts are made from 100% polyester, ultra leightweight, highly breathable and quickly drying. We created these shirts for your hardest workouts and A-races.

We updated our urgent "Run Down Racism" patch with a new feature: it's bigger.

Take a stand against racism and discrimination with this wonderful 10cm embroidered patch. It has a thick yarn border will upgrade your jacket, shirt, backpack or running vest. It can easily be sewed or ironed (it has a "sticky" back) to any textile. 

Willpower takes a clear stand against racism and discrimination. Running is to unite people, not to disconnect or isolate them. We have zero tolerance for any form of ignorant or judgemental behaviour based on someones colour. Racism is an ulterior threat. We choose to speak out and we hope you are with us.

For the love of patches: Add any 3 patches to your shopping cart and one will be automatically free of charge!

WHAT

Simple and stylish as hell running shorts with a powerful and important message. We didn't change the shorts one bit, except for the design. If you love your old racing shorts, you're gonna love these ones as well.

HOW

Basic running shorts with 2 large side pockets. Dry wicking textile keeps you cool and comfortable, 100% polyester mesh lining and 100% polyester micro touch. Full elasticated draw cord waist, comfy inner mesh and a robust but breathable outer textile. Comfortable fit, no itching, no bruises.

WHY

There’s a line in the sand and we chose our side. Let’s break this vicious circle and stand strong against racism and discrimination.

SIZING

These are unisex shorts. Women usually wear XS and are very happy with it. Male Model is 1.78 and wears medium (M). If you are caught between two sizes you should take the smaller one.

WHAT

Three words: "I Go Solo". The only thing that matters right now. Minimalistic white pocket print on our beloved black athleisure shirt.

HOW

This is our fully sustainable and fair traded Salvage textile, made from 60% recycled pre-consumer cotton (organically grown) and 40% recycled post-consumer polyester. Fairwear and A-Z GOTS certified from the eco-friendly production of the garment all the way to water-based print. This shirt is unisex and everybody loves it for a good reason.

WHY

After all you, as a runner, are on your own. And you’ve always been. No one will ever feel what you feel while running. No one will ever acknowledge the joy and the pain this sport sparks in you. No one will ever magically balance effort versus flow for you. It’s just you, your heartbeat and your stride.

SIZING

Male model is 1.80 and wears small (S). Female model is 1.65 and wears x-small (XS). This shirt is unisex.

WHAT

No Heart No Glory. Let it sink. Old school design printed 1-sided on a premium quality, black unisex athleisure t-shirt. Small pocket print on front, that's all.

HOW

This is our fully sustainable and fair traded Salvage textile, made from 60% recycled pre-consumer cotton (organically grown) and 40% recycled post-consumer polyester. Fairwear and GOTS certified. Also 100% vegan (Peta approved). This shirt is unisex and will serve you for a long time.

WHY

It takes guts to be a runner. You are exposed to your fears and weaknesses on a daily basis. You have to overcome bitter setbacks and deal with self-doubt and physical boundaries. Everything you win, is hard earned. Whereas loss happens in the blink of an eye. After all it’s not your legs that let you thrive. It’s your heart and nothing but your heart.

SIZING

Male model is 1.78 and wears medium (M). Female model 1.65 and wears x-small (XS). This shirt turns out a bit bigger. If you are caught up between two sizes, you might wanna take the smaller one. 

WHAT

The flagship of our new "The Promise" collection is our high end athleisure t-shirt made for running AND hanging out. "The Promise" pocket print and Willpower Logo print on the sleeve. As always simplicity is king. It's love at first sight.

HOW

This is our fully sustainable and fair traded Salvage textile, made from 60% recycled pre-consumer cotton (organically grown) and 40% recycled post-consumer polyester. Fairwear and GOTS certified and PETA approved vegan. This shirt is unisex and everybody loves it for a good reason.

WHY

I promise to always give my very best and humbly embrace what running demands from me. I promise not to back down when times get tough. I promise to take care of my body as well as my soul. I promise to fail, overcome, learn and grow. I promise to be a runner and this promise won’t be bent or broken.

SIZING

Male model is 1.78 and wears medium (M). Female model is 1.65 and wears x-small (XS). If you are caught up between two sizes, you might wanna take the smaller one.