Jede Verzweiflung birgt auch immer Hoffnung in sich.
We want to show, that there is hope. Running can give hope. Being surrounded by people, who accept you for who you are can give hope. And most of all, knowing...
NEWS & STORIES
New return option: Credit
You can from now on choose "Credit" when returning an item and receive an extra 10% on your order value.
The End of 2020
In this last message of 2020 we do not want to point out how strange and rough this year was. Much more we want to say THANK YOU from the...
1990 - 1999
The Willpower 90s Collection is to celebrate both, the most important decade our lives and our love for running.
About last weekend...
Thank you so much for your great interest in our new Product Drop and Bold Friday Party! We were truly overwhelmed by the amount of orders and all the lovely...
Bold Friday & Responsibility
Wir stellen nachhaltige und umweltfreundliche Klamotten her und ihr kauft bewusst ein.
Poison Free Running
This profound collection is much more identified by its meaning than by its designs. „Poison Free Running“ is a wide field and it’s meant to be this way. Expect all...
End Racism Now!
Willpower bezieht klar Stellung gegen Intoleranz, Ausgrenzung und Hass. Rassismus darf weder in der Lauf-Community noch in unserer Gesellschaft einen Raum bekommen. Wir sind alle betroffen, wenn in unserem Land,...
Happy Birthday To Us
Today we celebrate our 5th anniversary. As a gift we’re treating ourselves with a brand new logo design, that could not be more to the point: Willpower. This absolutely iconic...